Learn When Your Audience is Watching

Social media from a business standpoint is all about engaging the consumer. Would you schedule a post for 3:00 am? Chances are no, simply because your target market is most likely asleep at that time. You want your posts to go up when a large portion of your following is online. There is no simple way to find out when this is. You may need to use trial and error, posting at different times during the day and comparing engagement or interactions with your posts. If you aren’t finding any solid correlation with the times, you may need to change the type of content you are posting. Find out when your viewers are typically online and use that as a basis for posting your content!