Get a Vanity URL for LinkedIn

Facebook and Twitter give you vanity URLs for your profiles, but you might be glad to know that LinkedIn also provides you with the same option. To get this feature, go to your profile, choose to edit settings and underneath your profile pictures, you will see the option to edit your URL. Select it and change the address to suit your preference.

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Leave Comments on Popular Blogs

If you're a blogger, you probably read popular blogs with posts on your area of expertise. The writers behind these well-known blogs don't have the time to respond to the hundreds of replies they receive from their posts and you should use this to your advantage! Browse through the comments on a popular post and look for a question you would feel comfortable answering. Provide a helpful response to the question directly in the comment thread so that other users will also be able to view it. You can take this Q&A and use it as a new post on your blog with pure, interesting content for your readers. This will also work in your favor because if you continue to respond to unanswered questions, you will start to be seen as an expert in your specific area and people will start coming directly to you for answers, which will increase traffic to your blog.

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Embed Tweets Into Blog Posts

If you're a blogger, you probably have a Twitter account as well. You also probably have a link to your Twitter somewhere on your blog as well. But, how many people who view your blog will click on the link to your Twitter? This number is not as high as it could potentially be. One way to change this and increase the traffic to your Twitter page, is to embed tweets into your blog posts. The first simple step for this is clicking the tweet you wish to embed and click "Details". When it brings you to the permalink URL, click "Embed this Tweet". A pop-up window will then appear with an HTML code that you can simply copy and paste it into the website of your choice. By including your Tweets in your  blog, it allows readers to see an example of what you Tweet which may lead to them visiting your profile and hopefully start following you. Another advantage is that viewers can interact with the Tweet on your blog the same way they would on Twitter by retweeting, replying, or listing the tweet as a favorite.

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Add Custom Tabs To Your Facebook Profile

Did you know you could add tabs to your Facebook profile specifically made for you or your business? Custom tabs allow you to personalize your profile and allow you to include information you normally wouldn't be able to. There are tabs that allow you to offer coupons/exclusive offers, lead to a link to purchase your product, allow you to create landing/welcome pages, include videos, and many other uses. There are application providers such as North Social and Pagemodo to help you create these tabs. Certain providers are free of charge but others include a fee. Be sure to choose the right one depending on your specific needs. Including tabs will help your page appear more professional and encourage viewers to interact.

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Customize Search Results on Twitter

Many people don't know this, but when searching for something on Twitter, you can actually customize the results to only the content you want to see. For example, if you only want to view pure content without retweets, simply type "-rt" after the word/phrase in the search box. If you're looking for tweets that contain more information and links relevant to your search, type "filter:links" after the phrase. If you're looking for tweets from a specific user, type in "from:username" to search within his or her stream. You can also save up to 25 searches on Twitter for future reference by clicking the cog icon at the top-right of the screen and hitting "Save Search".

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Strengthen Your LinkedIn Profile

LinkedIn is a great tool for expanding your professional business network. The downside is that your competition most likely has a LinkedIn profile as well. What can you do to make your profile stand out from the others and capture the right attention? Well, your profile picture and headline are the first things viewers see. In this case, make sure to have a professional picture and a clear, memorable headline. Remember to provide a thorough work history and keep all information updated. Limit your status updates to one or two a day and be sure to keep all posts relative to your industry. When sending connection invitations, include a personalized message summarizing why you're interested in connecting with them on LinkedIn, where you have previously met, etc. The key to having a great LinkedIn profile that leads to successful results is to always remember to be personable and professional.

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Why Use Social Login?

Does your website encourage visitors to sign in or create user accounts? If so, you may want to strongly consider using Social Login. This will allow visitors to create an account with you by allowing access to their already existing credentials on their social media sites. It is shown that 86% of people may actually leave a website when asked to create a new account. It is time consuming and everyone hates having to create a new password that they will most likely forget. By linking to their Twitter or Facebook page, you will eliminate the hassle and gain an abundance of new members.

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